The Associated Press and participatory news network NowPublic.com said they will work together to bring citizen content into AP’s newsgathering efforts.
Vancouver, B.C.-based NowPublic.com claims to be the world’s largest grassroots network, counting more than 60,000 contributors from 140 countries.
The companies said the goal of the effort is to expand the world’s access to news as it happens. In addition, it is designed to help NowPublic expand its rapidly growing network of worldwide contributors by exposing them to the opportunities they have to produce valuable news material.
“The Associated Press has a long tradition of pursuing citizen contributions in breaking news events worldwide,” said Jim Kennedy, AP’s vice president and director of strategic planning, in a statement. “This relationship will make that connection even stronger and result in more news and images from people who are in the right place at the right time.”
Contributions to the AP news report from NowPublic’s network of participants could take many forms over time, said AP Deputy Managing Editor for Multimedia Lou Ferrara. “They could range from simple eyewitness accounts to originally produced content.”
For now, selected AP bureaus will work with NowPublic communities to determine the best way to contribute regional news coverage. National AP news desks may also tap the network, AP said. NowPublic will also help AP extend its coverage of virtual communities, such as social networks and contributed content sites, Ferrara said.
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